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Since 2016, Madagasikara Voakajy has been working to enhance the value of natural resources in the Menabe region. A key action of this program is the transformation of the pulp of the Adansonia Grandidieri baobab, an endemic and conservation target species in Madagascar, into a marketable powder.
This project aims to generate income for local communities while aligning with the fundamental pillars of Madagasikara Voakajy. Funded by USAID Mikajy since 2022, it has made it possible to enhance the value of three fruit species: baobab, tamarind, and marula.
The entire transformation process, from harvesting to marketing, is carried out by local communities (VOI) in Menabe. In 2023, two VOI groups were able to participate in this activity. However, due to insufficient baobab fruit production, only one group was able to continue in 2024. To address this issue and diversify income sources, two other fruit species have been integrated into the program: tamarind, transformed into jam, and marula, from which oil is extracted.
Baobab valorization specificities
The baobab production season runs from October to December. Fruit collection is followed by their transformation into powder by local communities starting in January. It is important to note that only 10% of raw fruits are transformed into powder.
Madagasikara Voakajy supports VOIs in Menabe in negotiating production authorizations from the Regional Directorate of Environment and Sustainable Development of Menabe. In collaboration with Label CBD Consulting, initial training is provided to local communities. In addition, the Madagasikara Voakajy team provides annual capacity building for VOIs.
In addition to generating income, the activity of enhancing the value of natural resources motivates local communities to engage in the sustainable management and use of their environment.